Germans love to answer questions that they never asked – in fact, this is another way of saying that they simply love to innovate. And since carmakers are involved in a merciless sales war with each other, desperate offers to become the world’s best-selling carmaker have led to desperate measures forcing them to strive for the next big trend if they themselves have not started it.
Click here for more news on the BMW X4.
For some strange reason, getting the title of best-selling automaker will crown your superiority simply because we have become a society based on numbers. What happened to dignity versus quantity? Those days of manual assembly and limited mass production are sorely lacking. Although I digress …
One of these desperate measures has led to the creation of market segments that simply do not exist, in an attempt to give customers a bit of everything. BMW is very guilty of this, but in fact, you cannot blame their intuition, just constantly asking: “what if …?”
In almost the same way that the X6 appeared, the X4 was born, for the first time in conceptual form at Auto Shanghai 2013 – do not forget that China is the largest and most potential automobile market in the world at the moment. If you thought that we love crossovers, also remember that China is the most populous country in the world. Again the society of numbers.
-Jack Wilson
